"When I give, I give myself." -- Walt Whitman
Posted on Tuesday, May 09, 2006 12:05 PM

Lester Craft, Editor-in-Chief of Innovate Forum, has an intriguing article today about Dick Morley's ideas on innovation. Craft attended Morley's analyst session at COFES 2006. I recommend you read the article; here 's a quote:

What especially interests Morley is possible solutions that don’t seem to make sense. That’s consistent with his observation that engineering “is the improvement of what is. Innovation is the destruction of what is.”

When I took over as Editor-in Chief of AECnews in 2002, the first article I wrote was based on something Dick Morely taught me (the decisions you make this quarter carry a five-year impact). Every year I attend COFES to glean another pearl or two of wisdom from him. He hasn't let me down yet. (Have you noticed that AECnews is starting to publish in Chinese? That was Dick's idea for me this year. "If there's so much construction going on in China, why are you publishing only in English?" he asked me. It seemed so obvious, once Dick said it.)

Related: Here's a summary of Dick Morley's keynote presentation at COFES 2001.

--RSN

 

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# re: Words of Wisdom from Dick Morley at COFES: Want to Innovate? Go Farther. No, Farther Yet!

5/10/2006 7:39 AM by ralphg
Sounds similar to one of my techniques: Think Opposite.

When I can't solve a problem, I consider the reverse situtation, the backwards way, the opposite method.
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